How tech start-ups, FMCG majors are helping kirana stores go digital

JULY 25, 2020 BUSINESS TODAY: With consumers preferring to shop online in the COVID era, some forward-looking Kirana stores (1-2 million of the 15 million stores) are eager to have an online presence so that they don’t lose customers to online grocers. If you happen to search online for a packet of Maggi or Saffola…